4711 creativ challenge

This challenge consisted in creating something new to regain the success of the old days of the traditional german parfum brand. There were neither limit or preset rules. I wanted to develop a second new product which contains some ingredients from the parfum. The combination of chocolate with herbes is nowadays very successful. I combinated the main ingredients, seperated them to finally mix them with different sorts of chocolate. 

The result was chocolate pralines in a quite luxury packaging. In buying this good, you first eat chocolate and then make a link to the main brand 4711. Perhaps the idea of buying the parfum isn‘t so far away any more.